BEYOND MEAT PR MATERIAL
AUDIENCE PERSONA
FACT SHEET
NEWS RELEASE
PESO MODEL
DIVERSITY ANALYSIS
EMAIL PITCH WITH MEDIA CONTACT LIST
DIGITAL NEWSLETTER CAMPAIGN
MEDIA BRIEF PLAN
FEATURE ARTICLE
IMPACT SYMPOSIUM
In fall 2024, I enrolled in a PR writing course where I served as a hypothetical public relations professional for Beyond Meat. These materials were developed for educational purposes. The following information is not intended to be factual but is part of a class writing assignment in fall 2024 at the S.I. Newhouse School of Public Communications, Syracuse University. All information is intended to be sourced appropriately.